GoogleAdsense is
a search marketing program that can give publishers advertising
profits. Each time users click on relevant ads delivers
by Google, the publisher gets paid.
The
Google.com AdSense shoots relevant text ads that fit the
website's content. By placing relevant CPC (cost-per-click)
and CPM (cost per thousand impressions) ads run through
the same Adwords marketing auction, advertisers compete
against one another. The auction is live 24/7 and AdSense
automatically displays the text / image ad that will generate
the maximum revenue for a page. Google utilizes its search
technology to serve advertisements based on site content,
the user's geographical location plus other demographical
factors. People have found that their ads are more site-friendly
and more pleasing to the eyes of the visitors than using
banners. As tools for earnings reporting, page impressions,
clicks, page CTR and page eCPM is used for statistical
purposes to display one sites results and conversions
in sales.
